Every industry has a unique language filled with acronyms. One of our favorites is Natural WONF, an acronym used to describe one of the flavor labeling designations. This video explores Natural WONFs as well as the other descriptors you may find on flavor labels from your supplier.
8 min read
Activity in North America’s flavored beer market can be a bit difficult to track. According to Mintel, more than 100 new flavored beers landed on retail shelves in 2020, representing 40% of launches in the flavored alcohol space. However, with many breweries selling innovative flavors directly to customers (and bypassing retail shelves), the actual number of new flavored beers is undoubtedly much, much higher. Craft beer consumers have demonstrated their thirst for flavored beers by eagerly sampling novel and complex flavor profiles like Avocado Honey Ale or Coconut Curry Hefeweizen. Many have even come to expect new and innovative flavored beers from their favorite breweries.
A few weeks ago, we shared part one of our interview with Stephen Rich, Brewmaster, Certified Cicerone, Prud’homme Beer Sommelier, and BJCP Certified Beer Judge. After discussing the pros and cons of adding flavor to beer, we asked Stephen for his thoughts about the direction craft beers are taking with flavor. We also explored how brewers can create delicious beers that build customer interest and brand presence.
2 min read
National Flavors, LLC, Bonnie & Don Flavours, ULC, and GSB Flavor Creators -- companies with solid reputations for quality flavors, extracts, essential oils, and industry-leading customer service -- are joining forces under a new name, FlavorSum.
The three companies became members of the Riverside Flavor Platform in 2020. As FlavorSum, the unification expands the Company's ability to provide the flavor solutions, expertise, responsiveness, and infrastructure that growing food and beverage companies need to accelerate success.
7 min read
The U.S. Brewers Association reported that while overall beer sales were down in 2019, craft brewer sales grew by 4%, reaching 13.6% of the U.S. beer market by volume. In Canada, the number of brewing facilities increased by 12.9% in 2019, with 94% of breweries classified as small, local operations. Canadian craft beer sales increased ten-fold over the past decade. Flavored beer continues to have a strong presence.
According to Mintel, more than 100 new flavored beers landed on North American retail and grocery shelves in 2020, representing more than 40% of total new product activity. However, with many breweries selling innovative new flavors directly to customers (and never hitting retail shelves), the actual number of new flavored beers is likely to be much, much higher.
Many breweries have added value to their products, delighted customers, and increased market share with flavored beer offerings. However, there are a myriad of technical considerations when adding flavor to beer. Is it better to use raw ingredients or a liquid flavor? What sanitary and safety concerns should be addressed? When is the best time to add flavor to achieve the desired result?
To understand the nuanced pros and cons of adding liquid flavor to beer, we spoke with Stephen Rich, Brewmaster, Certified Cicerone, Prud’homme Beer Sommelier, and BJCP Certified Beer Judge.
In part two of our interview, we’ll ask Stephen about flavored beer trends and how brewers can create delicious beers that build customer loyalty and their brand.
6 min read
The year is 2020, and Kansas City Chiefs quarterback, Patrick Mahomes, has led his team back from a ten-point deficit in the third from the San Francisco 49ers in Superbowl LIV. The game cuts to commercial. We see a gentleman walk into what appears to be a local liquor store—a gentleman with piercing blue eyes, an easy-going smile, and a face full of tattoos. Yes, you read that right, a face covered in tattoos. It's hip hop artist Post Malone, and although not everyone may know him, his uniqueness attracts attention.
The ad personifies Malone's internal senses, right down to his taste buds, as he considers purchasing various seltzer flavors from that famous beer company in St. Louis. The commercial is a little bizarre but engages the audience. Maybe that's the point. The idea of a light, easy-to-drink, alcoholic beverage viewed as a healthy alternative with flavor variety is as attention-grabbing as Malone. Hard seltzers have captivated consumer interest and are one of the latest trends in alcoholic beverages.
5 min read
2020 was a banner year for organic food and beverage launches in North America. Sales data from the Organic Trade Association show 8% growth in organic sales in Canada and 14% in the U.S. New product launches are also on the rise. According to Mintel, organic launches have reached a 9% compound annual growth rate over the past decade. In 2020, organic launches accounted for 24.8% of total launches in North America.
But getting new organic products to market is often a complex, challenging process.
4 min read
What's your first memory of ice cream? For me, it was walking up to the local soft serve, Frosty Freeze, across from my old high school in Metro-Detroit. On top of their broad flavor assortment, Frosty Freeze offered an impressive selection of unique dips for customers to indulge in, like cherry, butterscotch, peanut butter, blue raspberry, and even cotton candy! Consumers are continually seeking out flavors that permit them to relax and indulge. Flavors provide a sense of comfort or even spark a new taste adventure.
Trend-watchers and industry experts predict that interest in enjoyable and indulgent food will rise this year. Consumer insight research from Mintel suggests that you can deliver indulgence in several ways, from full-on decadence to permissible or healthy indulgence. When you're creating frozen desserts, use flavor, variegates, and inclusions to elevate the taste experience.
Topics: Frozen Desserts Innovation NPD Indulgence Ice Cream
3 min read
The year 2020 saw sales of baked goods on the rise across several segments as consumers adjusted to an eat-at-home lifestyle. As 2021 unfolds, foodservice operators and manufacturers face some new expectations from consumers whose shifts in behaviors and attitudes seem to have staying power. Fortunately, a range of flavors, known and new, can take the heat and deliver delicious taste experiences.
2 min read
National Flavors, LLC (NF) welcomes Bonnie & Don Flavours (B&D), a Canadian-based creator of flavors, extracts, and essential oils, to the Riverside Flavor Platform. B&D's solid reputation for quality and service in the Canadian market gives the newly formed match-up complementary capabilities to expand flavor solutions to customers throughout North America.
3 min read
Unwrapping a tasty piece of candy is an undeniable holiday pleasure. Whether it’s a decadently rich piece of chocolate or the fresh notes of peppermint, most people have cravings for delicious sweets.
Festivities may look different, but candy offers a way to deliver bite-sized fun and affordable indulgence for any celebration.
Topics: Innovation Winter Flavors Flavorush Candy
Our Food Scientist Jerry is at it again in this knockout video! Give your delicious demos a great flavor that’s just right. National Flavors tests each flavor in your application to give you a usage rate that delivers tasty results. Sign up for Flavorush today and get the drop on your next tasty product!
Topics: Innovation Product Development Flavorush
3 min read
We all remember that first-holiday treat. We look forward to the delicious taste of a freshly baked cookie dipped in hot chocolate or the sweet aroma of pie enticing us to the kitchen table. Winter flavors evoke the same sense of wonder as a glimpse of the first few snowflakes. The holidays might look different this year, but consumers can always count on nostalgic flavors to bring them back home.
3 min read
With a recent investment from The Riverside Company and a new partnership with GSB & Associates, National Flavors is on a path to strengthen research, development, and application capabilities. Our newest members will help National Flavors expand solutions and support customers’ product development efforts.
Here’s more about our growing team.
Topics: National Flavors Team
4 min read
What does every brewer or distiller interested in bottling flavored alcoholic beverages for the U.S. market have in common? They all need federal government approval of their beverage formulas. So whether you’re an R&D team creating innovative flavors for a beer brand, or a start-up with a fresh take on hard seltzer, you’ll soon connect with the TTB.
3 min read
Every industry has a unique language filled with acronyms. You'll hear terms like CWT, QSR, FTP, TOS, and SME. The flavors world contains a few acronyms like GRAS (pronounced 'grahs' meaning Generally Recognized As Safe) and FMP (Flavor Modulating Properties). One of our favorites is Natural WONF (pronounced wan-eff), an acronym used to describe one of the flavor labeling designations. WONF stands for 'With Other Natural Flavors.'
3 min read
What is it about the tangy taste of fresh apple cider that makes us happier? Do you notice that even thinking about a warm, gooey cinnamon roll can make your mouth water?
5 min read
Fact: Most people like to try new flavors
- 67% of us agree that “we love to discover new flavors.” We rank taste as the #1 driver of choice for foods and beverages, according to a study from Innova.
- More than 70% of people will visit a food & drink establishment that offers new flavors, says Technomic’s research, with two-thirds agreeing they’ll pay more for innovative tastes.
3 min read
When the calendar flips to September, we leave summer behind for a new season. We start craving fall flavors even if the hot temps stick around. Despite changes to our routines this year, the flavors we associate with fall and winter seem strongly connected to cheerful times like: